HR Advocate Award serves to recognise organisations which have been conferred the same particular category for 3 years with reference to a period of 5 consecutive years. (Eg. Leading HR Practices in “Learning & Human Capital Development” in 2005, 2007 and 2009). The term “Advocate” is used to accord organisations which have shown drive, support and excellence in improving a particular aspect of HR, thus setting new benchmarks and standards for others to emulate.